In 1916, Coca-Cola began manufacturing the now famous contour bottle. The contour bottle, was designed not only for its attractive appearance but mostly as a way to protect the brand. The distinctive bottle shape was designed to assure people that they were actually getting a real Coca-Cola. Coca-cola wanted customers to be able to recognized . . . → Read More: The History of the Coca-Cola Bottle
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Happy Thanksgiving Everyone! I am headed to my brother’s house this year for Thanksgiving. For several years now Thanksgiving was held in my house. This year, my brother will fry up our turkey. I have lot to be thankful for and I will be thinking of those today. Too many today are not thankful . . . → Read More: 1789 Thanksgiving Day Proclamation Next month AOL will spin-off from parent company Time Warner and will re-brand themselves as “Aol.”. Huh? In my opinion, this only takes a bad brand and makes it worse. Who were the marketing geniuses that came up with this? I am assuming this is an attempt to brand AOL as “hip”. No doubt these . . . → Read More: AOL Revams Its Logo |
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